Mykayla M. Goodwin
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Mykayla M. Goodwin

Because Cover Letters are boring.
Mykayla Goodwin Picture

About Me

I am certainly not one of those who need to be prodded. In fact, if anything, I am the prod."
Winston Churchill
I'm a Dallas-based Texan-by-choice, strategy and marketing leader by day, and podcast aficionado during most other hours. I'm also a proud alum of Texas State and UNC Charlotte, where I earned a degree in Marketing and an MBA in Innovation & Growth Strategies. Today, I'm a student of the world - and of any interesting course, framework, or tool I stumble across.

Asked to describe myself, I'd say I'm a blend of the little-engine-that-could and that devil they say is in the details.

​This site is meant to be a virtual, next-level cover letter so you can see what I've done, what I'm working on, and what I can bring to the table for your company.

What I'm excited about
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Dogs, connecting dots, simplifying the complex, and bringing research-backed perspective to big decisions

My Mission

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To drive clarity internally so teams are aligned on where we’re going, why it matters, and how we win + drive clarity externally so the market understands what we do, who it’s for, and why we’re different.

And to always get back up to bat no matter how many times I strike out.
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MY personal code   

"Drive it like you stole it."

Ask the "else" questions - what else, who else, where else, why else.

​Shift happens.

Give your best effort each and every time.

Tackle every challenge with dogged tenacity.

Be a professional student. 

Focus less on the being the best and more on being the only. 

Must love dogs.
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  • Home
  • What I've Done
  • What I Can Do For You
  • What People Say
  • What I Say
  • Contact